Contents

1. Introduction

2. I. Gift 'n Gab Trading Post Case Study

   1. 1. Introduction

   2. 2. Teachers Resources

   3. 3. Overview and History of the Business

   4. 4. Marketing Approaches

   5. 5. Resources and Credits

      1. Resources
      2. Credits
3. II. Moccasin Trails Case Study

   1. 6. Introduction

   2. 7. Teachers Resources

   3. 8. Overview and History of the Business

   4. 9. The Experiences

   5. 10. Physical Products

   6. 11. Cultural Sensitivity

   7. 12. Customers

   8. 13. Competition

   9. 14. Pricing

   10. 15. Promotion

   11. 16. Looking Ahead

   12. 17. Resources and Credits

       1. Resources
       2. References
       3. Credits
4. III. Quaaout Lodge Case Study

   1. 18. Introduction

   2. 19. Teachers Resources

   3. 20. Overview of the Business

   4. 21. Products and Service Offerings

   5. 22. Indigenous Community Involvement

   6. 23. Customers

   7. 24. Pricing

   8. 25. Competitors

   9. 26. Promotion

   10. 27. Looking Ahead

   11. 28. Resources and Credits

5. IV. Spapium Little Prairie Farm Case Study

   1. 29. Introduction

   2. 30. Teachers Resources

   3. 31. Overview of the Business

   4. 32. Products

   5. 33. Customers

   6. 34. Competitors

   7. 35. Finances

   8. 36. Marketing Approaches

   9. 37. Resources and Credits

6. V. Be Inspired! Events and Event Planning (BIE) Case Study

   1. 38. Introduction

   2. 39. Teachers Resources

   3. 40. Overview of the Business

   4. 41. Event Planning Services

   5. 42. Cultural Components

   6. 43. Customers

   7. 44. Competitors

   8. 45. Pricing

   9. 46. Marketing Approaches

   10. 47. Resources and Credits

7. VI. Spirit of the Lake Native Boutique Case Study

   1. 48. Introduction

   2. 49. Teachers Resource

   3. 50. Overview of the Business

   4. 51. Product Details

   5. 52. Competitors

   6. 53. Pricing

   7. 54. Customers

   8. 55. Finances

   9. 56. Marketing Approaches

   10. 57. Resources and Credits